Catswoppr

The assignment

There are a lot of cat owners nowadays which is very nice of course, but this also brings risks such as losing your cat.
With the global cat population coming in at about 600 million, approximately 370 Million cats are actually kept as pets. In the Netherlands there are currently 2.6 million cats kept as pets. In 2020 78.332 pets went missing in the Netherlands, most of them were cats (62.499). Of the missing cats with a chip, 77% were found. Only 22% of the cats found without a chip were found.
What are the best ways to find lost cats? We need to come up with an idea with which you can find your cat using an easy to use website.

Cats go missing, there are many explanations why they can not be found back. There are many reasons for this. Firstly, very few cats have ID tags. Secondly, microchips are often not registered or kept up-to-date. Thirdly, owners tend to wait longer to check the shelter and do not check them as often. And finally unless a cat is sick or injured, most people tend to assume a loose cat lives somewhere nearby and is not lost, so they are not reported or brought to a shelter.

You can use different tools to find cats. But what are the most efficient and effective tools with the best rate of success?

The mission is to provide an innovative and creative website to help find lost cats.

De opdrachtgever

Our client is Catswoppr. Catswoppr consists of a team of 3

Those are Suki, Magnus and Markisia. Suki is the founder of Catswoppr. Magnus is the CTO (chief technology officer). Markisia is the one that is active on the Catswoppr social media pages.
They are all cat lovers. Catswoppr invests in the well-being of large and small cats around the world. They encourage human initiatives to protect and conserve the cat species. Their goal is to support a thriving life on land for all Felidae on our planet.

All of these lost cats touched them deeply and nurtured their mission to have a major positive impact on cat safety.